Question 1

What is the primary purpose of messages that explain procedures, announce meetings, answer questions, and transmit findings?

Accepted Answer

A)  to persuade
B)  to sell
C)  to promote goodwill
D)  to inform D

Question 2

Which of the following occurs during the second phase of the 3-x-3 writing process?

Accepted Answer

A)  deciding on the purpose of your message
B)  profiling your audience
C)  conducting research to gather the data you need to provide facts
D)  evaluating whether your message will achieve its purpose

Question 3

Words like denigrate, the undersigned, and expropriate should be used in business messages because they will make you sound more professional.

Accepted Answer

A) True 
 B)False

Question 4

Francis is starting his first full-time job after graduating from college, and he wants to sound conversational but professional on the job. What is the best advice you can give him?

Accepted Answer

A)  He should avoid sending text messages on the job because doing so will make him look unprofessional.
B)  He should strive for an informal, conversational tone in most business messages.
C)  He should use texting-style abbreviations such as BTW and slang in his professional messages to be concise and to show that he's up-to-date with technology.
D)  He should use high-level diction in most business messages.

Question 5

Business writing should be purposeful, economical, and ___________ oriented.

Accepted Answer

The answer of Business writing should be purposeful, economical, and...

Question 6

Victoria is writing an e-mail message to her colleagues to encourage them to take part in a charitable fundraiser. What is her primary purpose?

Accepted Answer

A)  to inform
B)  to promote goodwill
C)  to persuade
D)  to intimidate

Question 7

Profiling the audience means anticipating how both primary and secondary audiences will react to a message.

Accepted Answer

A) True 
 B)False  True

Question 8

I have decided to allow you to take Friday off effectively applies the "you" view.

Accepted Answer

A) True 
 B)False

Question 9

Business communicators generally spend the most time on the prewriting phase of the 3-x-3 writing process.

Accepted Answer

A) True 
 B)False

Question 10

Exhibiting sarcasm or anger in a business message can help you get your point across or meet your goals.

Accepted Answer

A) True 
 B)False

Question 11

You need to give me an answer by Friday is an example of sentence that uses a positive tone.

Accepted Answer

A) True 
 B)False

Question 12

Tom is writing an e-mail message to a customer to tell him that his order has been shipped. What is his primary purpose?

Accepted Answer

A)  to inform
B)  to persuade
C)  to sell
D)  to promote goodwill

Question 13

What is So that your needs can better be met in the future, please complete the online survey about your recent flight with Southwest Airlines an example of?

Accepted Answer

A)  identifying the purpose of your message
B)  spotlighting audience benefits
C)  emphasizing sender benefits
D)  analyzing the task

Question 14

Which of the following takes place during the first phase of the 3-x-3 writing process?

Accepted Answer

A)  editing the message to make sure it is clear, conversational, concise, and readable
B)  writing the rough draft
C)  gathering any needed information through formal or informal research techniques
D)  analyzing the audience and your purpose for writing

Question 15

Robert is gathering data for a business proposal he is writing. Robert is in the first phase of the writing process.

Accepted Answer

A) True 
 B)False

Question 16

Which statement best describes anticipating and profiling your audience?

Accepted Answer

A)  If you don't actually know your readers, it is impossible to picture what they are like.
B)  Because postings to sites like Facebook and Twitter are so brief and informal, there is no need to anticipate your audience.
C)  You should adjust your tone, style, and content to accommodate the expectations and needs of your audience.
D)  You should profile your primary audience only.

Question 17

Which of the following is the best wording to avoid racial, ethnic, age, and disability bias?

Accepted Answer

A)  Hsiao-Nan Yi, a Chinese American, was elected board president.
B)  James O'Keefe, 56, will deliver the keynote address at the awards banquet.
C)  AARP membership is open to anyone age 50 or over.
D)  Our new receptionist is confined to a wheelchair.

Question 18

Neveah is writing a proposal to solicit business from a potential client. What should she expect to spend the most time on?

Accepted Answer

A)  analyzing the purpose of the message and anticipating the needs of the client
B)  editing, proofreading, and evaluating the proposal
C)  composing the first draft of the proposal at her computer
D)  researching the information to include in the proposal B

Question 19

Putting yourself in your reader's shoes is called ____________________.

Accepted Answer

The answer of Putting yourself in your reader's shoes is...

Question 20

Good attorneys always defend their clients demonstrates better business writing than A good attorney always defends his client.

Accepted Answer

A) True 
 B)False

Exam 4: Planning Business Messages

What is the primary purpose of messages that explain procedures, announce meetings, answer questions, and transmit findings?

Correct AnswerverifiedD

Which of the following occurs during the second phase of the 3-x-3 writing process?

Correct AnswerverifiedShow Answer

Words like denigrate, the undersigned, and expropriate should be used in business messages because they will make you sound more professional.

Correct AnswerverifiedShow Answer

Francis is starting his first full-time job after graduating from college, and he wants to sound conversational but professional on the job. What is the best advice you can give him?

Correct AnswerverifiedShow Answer

Business writing should be purposeful, economical, and ___________ oriented.

Correct AnswerverifiedShow Answer

Victoria is writing an e-mail message to her colleagues to encourage them to take part in a charitable fundraiser. What is her primary purpose?

Correct AnswerverifiedShow Answer

Profiling the audience means anticipating how both primary and secondary audiences will react to a message.

Correct AnswerverifiedTrue

I have decided to allow you to take Friday off effectively applies the "you" view.

Correct AnswerverifiedShow Answer

Business communicators generally spend the most time on the prewriting phase of the 3-x-3 writing process.

Correct AnswerverifiedShow Answer

Exhibiting sarcasm or anger in a business message can help you get your point across or meet your goals.

Correct AnswerverifiedShow Answer

You need to give me an answer by Friday is an example of sentence that uses a positive tone.

Correct AnswerverifiedShow Answer

Tom is writing an e-mail message to a customer to tell him that his order has been shipped. What is his primary purpose?

Correct AnswerverifiedShow Answer

What is So that your needs can better be met in the future, please complete the online survey about your recent flight with Southwest Airlines an example of?

Correct AnswerverifiedShow Answer

Which of the following takes place during the first phase of the 3-x-3 writing process?

Correct AnswerverifiedShow Answer

Robert is gathering data for a business proposal he is writing. Robert is in the first phase of the writing process.

Correct AnswerverifiedShow Answer

Which statement best describes anticipating and profiling your audience?

Correct AnswerverifiedShow Answer

Which of the following is the best wording to avoid racial, ethnic, age, and disability bias?

Correct AnswerverifiedShow Answer

Neveah is writing a proposal to solicit business from a potential client. What should she expect to spend the most time on?

Correct AnswerverifiedB

Putting yourself in your reader's shoes is called ____________________.

Correct AnswerverifiedShow Answer

Good attorneys always defend their clients demonstrates better business writing than A good attorney always defends his client.

Correct AnswerverifiedShow Answer

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D

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True

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B

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