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Concentration of media ownership means that fewer corporations own the media.

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Another new approach the author mentions examined ______.


A) political discourses about governments that reveal institutional goals in relation to the social control of those civilizations
B) hegemonic discourses about audiences that reveal institutional goals in relation to the social control of populations
C) interpersonal relationships about couples that reveal romantic goals in relation to the cultural norms of the area
D) none of these

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"They are developed in a social, political, and economic context. And this has strongly conditioned the course and shape of the communication revolution." What is the author referring to in this passage?


A) cultures
B) currencies
C) ideas
D) technologies

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As discussed in the article, from a cultivation theory standpoint, ______.


A) the results are not consistent with the idea that viewing films in the U.S. context provides a supportive environment for democratic values
B) the results are consistent with the idea that listening to the radio in the U.S. context provides cross-cultural values
C) the results are consistent with the idea that television viewing in the U.S. context provides a supportive environment for authoritarian values
D) the results had no conclusive link between authoritarian values and entertainment

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According to George Lipsitz, advertisers incorporated their messages into urban ethnic working-class comedies with which method?


A) indirect and direct means
B) only direct means
C) only indirect means
D) subliminal means

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The Italian intellectual Antonio Gramsci--to whom the term hegemony is attributed-- ______.


A) was unable to comprehend the true nature of hegemony and its effects in the United States
B) broadened hegemony into the realm of consumerism
C) thought that there was an "asymmetrical interdependence" of political-economic-cultural forces at play
D) broadened materialist Marxist theory into the realm of ideology

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Consider this excerpt from the article: "On the one hand, they value their romances highly because the act of reading them literally draws (them) away from their present surroundings. Because they must produce the meaning of the story by attending closely to the words on the page, they find that their attention is withdrawn from concerns that plague them in reality." Who is Janice Radway referring to when she uses "they" and "them"?


A) all Americans
B) women
C) children
D) the elderly

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The power or dominance that one social group holds over others is ______.


A) mass media manipulation
B) hegemony
C) Marxist theory
D) mass-mediated ideologies

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What are the political consequences of conglomeration?

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A concentrated media sphere can also und...

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An escape that is both literal and figurative implies flight from some situation in the real world which is either stifling or overwhelming, as well as a metaphoric transfer to another, more desirable universe where events are happily resolved. What kind of experience does the author claim makes these escapes a reality?


A) romance reading
B) virtual reality headsets
C) interpersonal communication
D) watching television

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